Journal

Why it’s Better to Buy a Bikini Online Than In-Store We all know that buying a bikini can be daunting in South Africa. Dressing room mirrors judging every angle of your not-so-bikini-ready-body is enough to end any swimwear shopping spree. What if we told you that you can enjoy trying on the perfect bikini in

Four Reasons to Get Your Hands on a Swim Skirt Step aside swim shorts and sarongs, the swim skirt has arrived, and it’s this summer’s hottest item! Here’s why you should get your hands on a swim skirt before anyone else does.   Different Styles You can never have too many options, right? The swim

We’ve Got You Covered for Summer with Our Swim Dresses You are always in style and wearing the latest trends, and this year should be no different. A swim dress is the latest item to hit the shelves that you simply must get your hands on. The swim dress is where versatility and style come

Swimwear Collections to Shop Now and Wear Later Summer bodies are made in winter, right? Well summer wardrobes should be shopped for in winter as well! Don’t let your summer wardrobe get left behind, purchase from our latest women’s swimwear catalogues, and set the trend when swimsuit season arrives.   Our Summer Collection Our Summer

We all know the feeling, and often fear, of stepping into the changing room and trying on swimwear with your not-so-bikini-ready body. Online shopping makes trying on bikinis a breeze, when you can do it in the comfort of your own home. But buying before trying? Don’t worry, we’ve got your back. There is always

Parking tickets, shopping queues, and small changing rooms are a thing of the past. As if purchasing swimwear from the comfort of your couch isn’t enough reason to shop online, here’s why online stores are your go-to for swimwear shopping.   Convenience Where else can you do shopping at midnight while wearing your pyjamas? Apart

It’s always uncomfortable shopping for a sexy swimsuit with eyes on you. To be honest, swimwear shopping is pretty stressful for most people. There’s a way to get what you want out of your swimwear and escape with your body positivity intact. It’s called online shopping, and it’s the answer you’ve been waiting for. Here are some

Have you heard about the latest fashion trend hitting the shores this summer? It’s called cover-up swimwear, and you need to get your hands on some… in every colour! Here are a few cover-up dresses that will complement your swimwear outfit, regardless of the occasion.   The Crochet Cover-Up With this cover-up dress, it’s all

Online shopping has been popular for quite some time now. If you want to buy swimwear online, below are some of the tips that can guide you when buying the best summer fashion statements.   Research Your Product If you have a certain swimwear style in mind, look for online reviews on the brand or

Gone are the days when wearing a one-piece swimsuit meant you were either a serious swimmer or a body-conscious beach bum. Designers across the globe have filled the runway with cuts and colours that rival the two-pieces you’ve been wearing for years. Regardless of your shape or size, at Lu-May Swimwear, we have the one-piece